CREATIVE LEAD.
EXECUTIVE PRODUCER.
CONTENT CREATIVE.

A creative leader with a passion for creating story-driven content that connects with audiences.

Creating content that scales

Delivering high-quality work under tight deadlines

Content that stops the scroll

Areas of Expertise

  • Creative Direction

    › Ideation, script writing & content development

  • Video Editing

    › From TVCs and Broadcast to social media and YouTube

  • Content Production

    › Capturing content, scheduling, editing, creative writing, posting and analytics.

About me…

Based in Sydney, Australia and with almost 20 years experience across broadcast, advertising, and branded content, I’ve built a reputation for delivering content that is both creatively distinctive and strategically effective.

I’ve partnered with clients including McDonald's, Telstra, and Emirates, and worked across broadcast television such as Australian Idol and Farmer Wants a Wife USA. I’ve collaborated with stakeholders across Australia, the USA, the Netherlands and the UAE.

My approach to every partnership is a no-ego, people-first approach, knowing that feedback is central to the process and should ensure each iteration genuinely strengthens the final outcome.

Ok, that’s enough about me… over to you.